The demand for customized T-shirts is on the rise. Find out how direct-to-garment inkjet printers can help you capitalize on this trend.
By Gail Flower
Copeland: The short-term future is probably more of the same as we have now, though we will see smaller players falling by the wayside as it becomes harder to re-purpose the Epson printers that the majority of DTG printers are based on. It has been more difficult for non-Epson-authorized developers to get parts for their machines (most notably printheads). Currently Impressions Technology and Mastermind are the developers in the marketplace with contracts with Epson to purchase their print engines for re-purposing into the DTG marketplace. Long-term, we will begin to see the larger DTG manufacturers releasing printers that are not re-purposed Epsons, and instead have units developed on the Ricoh heads or modifications of existing large-format printers, much like those used by the sign industry. We have only really started to scratch the surface of DTG potential.
Borucki: The best way to describe the future for DTG is with a single word: unlimited. We are always developing new equipment. As technology advances with printheads capable of unbelievable firing rates, coupled with the mechanical accuracy of the linear drives available today, you will see an unprecedented surge in technology soon.
Landesman: The future is tremendous. As inkjet printers become faster and more agile, as systems improve, we will continue to see dramatic growth in this emerging market. Consumers are more demanding and want their products faster.
Baxter: We feel that the many advantages of DTG printing will promote continued growth and allow DTG printers to take an increasingly significant role in the industry.
Schierkolk: DTG printing will continue to grow as consumer demand for personalized and custom products increases. With no minimum quantity requirements and photo-quality print capabilities, profit potential for businesses of any size remains strong.
Peña: We’re looking forward to large-format DTG models, smaller-sized tabletop units, as well as ink-technology advancements. We are witnessing a DTG shift from an emerging to an established technology, widely used and coupled with traditional forms of garment decorating. With the on-demand customer base expanding, the personalization and mass-customization market multiplying, and traditional printers recognizing the countless benefits of DTG technology, we anticipate a continued rise in DTG demand.
ColDessi Inc./DTG Digital Garment Printers
Lawson Screen & Digital Products, Inc.
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