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Atkinson Consulting Announces Shop Workflow System Coaching

As decorated apparel shops begin to ramp up and begin their efforts for a new year, industry veteran Marshall Atkinson has unveiled his redesigned website: https://atkinsontshirt.com.
 
Available on the website is a Free downloadable eBook - “Top 10 Workflow Tips”.
 

GAERF Launches 2018 Student Design Competition

The Graphic Arts Education and Research Foundation (GAERF) announces the launch of the GAERF 2018 Student Design Competition, themed “Dominate the Display!” This tenth annual contest challenges participants to combine their critical thinking and creativity to design and print an appealing and informational label for a fictitious product (of their choice) that showcases its unique brand and influences the decision to purchase.

The Dawn of Simulated Process Color

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At a time that many high-end garment printers were struggling to produce realistic images in CMYK, an artist took an entirely different approach that would eventually take the industry by storm.

In our special Innovation Issue, we present a collection of expert essays on an important technology in the industry today. Here, we take a deep dive into the development of simulated process color.

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MagnaColours Appoints New Marketing Manager

Leading manufacturers of water-based screen-printing inks, MagnaColours® have appointed a new Marketing Manager. Paul Arnold joined Magna in early December, and will be helping to champion the MagnaColours® brand, promote new and existing products and reinforce Magna’s position as market leaders.
 

Total Ink Solutions' UMX System and Webinar

The UMX System is Total Ink Solutions new cloud based color mixing system. The UMX System allows you to mix colors or create and save your own colors in the cloud. Create any color with the UMX 18 color mixing system, and start saving time and money in your shop today!
 
To power your business
Total Ink Solutions is bringing the ink mixing revolution to your shop, with easy to use software and a complete line of inks, to simplify cost and shorten time to production.
 

Micro-Ambition: Setting Your Sights Lower

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Attainable, short-term goals could be the key to success for your business in 2018.

It’s the end of the year, and as things wind down, the natural thing to do is to start thinking about next year. Everyone does it; lots of people write about it. One article after another will point out that you need to set lofty, challenging, huge goals for your business. “Climb that mountain!” (Not to sound hypocritical, but, um… maybe I’ve been known to say that, too.)

So, how did setting those big goals work out for you this past year? Or the year before? Are you any further along?

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Miltec UV Celebrates 28 Years and Launches New Lithium-Ion Battery Technology

Miltec UV, 146 Log Canoe Circle (www.miltec.com), has recently celebrated their 28th year in business. Miltec UV has expanded into several new markets domestically and internationally and has extensive plans to further grow new markets in the 2018 year. Their dedication to these markets in 2017 has awarded them three of their largest sales in history, according to their CEO, Marilyn Blandford. Miltec UV continues to grow not only globally but also in house with an additional 40 new employees since 2016.

SAi Appoints Michelle Johnson as Marketing Manager

SA International (SAi), the leading provider of software solutions for the professional signmaking, wide-format digital printing and CAD/CAM for CNC machining industries, has announced the appointment of Michelle Johnson to the position of Marketing Manager.
 
Johnson’s role will see her support the continued development of SAi’s relationships with industry media and partners, as well as further expand the company’s brand and profile through events product launches and sales support.
 

Brother DTG Ink Receives Oeko-Tex Certification

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Innobella Textile ink is Eco Passport-certified.

Brother DTG has announced its Innobella Textile line of direct-to-garment printing inks has been Eco Passport-certified by Oeko-Tex. Eco Passport certification is awarded to products that have proven they can be used in sustainable textile production. Brother DTG reports the Innobella Textile line is CPSIA-compliant and is packaged in a pouch designed to use less plastic than traditional cartridges.

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Report on ROI Standards for In-Store Marketing Materials Released

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New standards document available.

Shop!, an association for the advancement of retail environments and experiences, has released the 2017 Shop! ROI Standards for In-Store Marketing Materials report. The report is focused on P-O-P displays but is applicable to all in-store marketing communication vehicles, according to the association. The document includes strategies for developing in-store marketing materials, improving compliance, and calculating ROI, as well as actionable insights, best practices guidelines, case studies, and templates.

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