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Editorial Submissions

Guidelines for Freelance Writers
Screen Printing magazine is the journal of technology and management for commercial screen printers and all of the diverse manufacturing methods that use screen printing. Readers include sign, poster, decal, and other commercial printers; converters; garment and glass decorators; manufacturers of nameplates, ID panels, overlays, and electronic components; other manufacturers using screen printing as one step of a larger manufacturing process; artists and fine-art printmakers; educators; and suppliers to the trade.
Freelance articles must address one or more of these groups of readers, demonstrating a knowledge and familiarity with the screen-printing industry and its informational needs. Articles should highlight any or all of the following areas:

  • Entry-level, intermediate, or advanced instructional articles on the screen-printing process
  • Technical innovations and solutions to processing problems
  • Personality profiles of fine-art screen printers (serigraphers) and others in the trade
  • Company profiles of commercial printers and other firms using the screen-printing process
  • Business, management, and production hints specifically for screen printers
  • Product development and new applications for screen printers
  • Coverage of industry trends, conventions, and other new events of interest to screen printers

Submitted manuscripts must be typed or computer printed, double spaced, and have at least a one-inch margin on all sides. Stories may be submitted on 3.5-in. IBM-compatible floppy disks or sent via e-mail (see address below). Documents should be saved as ASCII text or Microsoft Word files. Typical feature articles run from 2000-3000 words in length. Supporting photographs, drawings, and sketches must be supplied by the author. Interested authors are encouraged to query the editor, either by letter or phone, to discuss specific subjects, required graphics, possible publication dates, etc. Unsolicited manuscripts that are refused will not be returned.

Compensation for articles generally ranges from $300-500, depending on the length and quality of the article, the graphics supplied, and the agreement regarding publishing rights. Employees of companies that manufacture equipment or supplies for screen printers are not eligible for payment if their article focuses on that company’s specialty. In this case, the article should be contributed under the joint auspices of the author and the company. See "Guidelines for Industry Contributions."

Contact the managing editor:
Ben P. Rosenfield, 513-421-2050, ext. 321
E-mail: ben.rosenfield@stmediagroup.com

Guidelines for Industry Contributors
Screen Printing magazine welcomes editorial contributions from the industry and urges all manufacturers and suppliers to consider submitting papers and articles for publication. Beyond strengthening the content of our magazine, such contributions help the authors and their companies establish credibility, authority, and visibility in the screen-printing industry.
The purpose of editorial material in Screen Printing magazine is to inform readers about specific processes, techniques, and products in an objective, unbiased manner. Two types of presentations common to other trade journals are not suitable for Screen Printing:

  • Testimonials from customers that imply endorsement of specific products or services.
  • Advertorials that present a very limited view of a specific production problem and focus on one specific product/solution, implying an advantage over (or ignoring) competitive products.

Apart from company/personality profiles, which are generally staff or freelancer written, there are three types of editorial features that industry members are welcome to contribute:

  1. A technology update on an entirely new, unique technology of interest to screen printers. These stories are rare and are usually staff written, although manufacturers are always welcome to suggest topics that should be covered in this format.
  2. A methodology article in which the author discusses a specific step in screen-printing production and shows how to do it best, pointing out all of the potential problems and solutions involved. Most industry contributions fall within this category. Authors should be careful to discuss alternative methods of coping with the problem and should avoid rehashing common knowledge.
  3. A research article in which a company has analyzed a specific process and wishes to publish its findings. Such research must be scientifically sound and process based, not product based. In other words, it should not consist merely of brand comparisons, but should shed light on areas of screen-printing technology.

Format

  1. Authors are welcome to query the editor, either by letter or phone, before starting work on an article to discuss the topic, possible publication dates, deadlines, etc.
  2. Both the author and his/her company will be given a byline for the article underneath the headline. The author will also be profiled at the end of the piece and is encouraged to submit biographical data along with a color photograph.
  3. Always present a real problem, the solution of which is significant in terms of cost savings and/or time savings. Be sure to discuss a number of solutions and support your specific recommendations.
  4. Use generic names in all instances except when the omission of a product name would cause reader confusion—for example, when referring to test or performance data. Likewise, avoid references to a company’s name unless referring to specific research conducted by that firm. Avoid using glowing adjectives toward your own products or berating a competitor’s.
  5. Authors are encouraged to submit articles digitally (Microsoft Word or text-only) via e-mail or on recordable media (diskette, CD, etc)--see contact info. below. For clarity, a hard copy may be submitted as well.
  6. Provide as much visual support (photographs, drawings, graphs, charts, etc.) as possible that is relevant to the subject—again, avoid simple publicity shots that have little bearing on the topic. Before preparing charts and graphs, call the editor to discuss preferred style.

Contact the managing editor:
Ben P. Rosenfield, 513-421-2050, ext. 321
E-mail: ben.rosenfield@stmediagroup.com

Guidelines for Submitting Product Updates
In addition to publishing New Product releases, Screen Printing publishes longer product reviews called Product Updates. Each Product Update column is a full-page, four-color editorial feature that spotlights a single new product of interest to screen printers involved in 1) graphics and industrial printing; 2) garment printing; or 3) digital imaging and/or prepress. A Product Update column describes the product and its significance in a straightforward, factual, and objective manner. An Update can be written by Screen Printing’s editors based on information submitted by the product manufacturer. Alternately, a manufacturer can write and submit a Product Update according to the guidelines listed below:

  1. The submission must be written in a problem/solution format. In the introduction, describe the screen-printing-related production problem(s) that the product is designed to solve. In the remaining copy, use one or more of the following approaches to substantiate how the product addresses the problem:
    • Describe research (independent or user testing) that documents the product's performance.
    • Thoroughly explain how the product works and performs (with specific references to the problem described in the introduction).
    • Include generic, comparative references to current practices, materials, and equipment in the industry (e.g., "Unlike most automatic presses, this machine...").
  2. A product submitted for a Product Update doesn't have to be "absolutely" new, but it should not have been actively marketed in the industry for longer than a year. If the product has been marketed for more than a year, it must have been significantly upgraded within the previous 12 months. This upgrade must be the basis for the problem/solution addressed in the copy.
  3. A product may have appeared in one of Screen Printing's New Products sections prior to being featured in the Product Update column, but may not appear in a New Product section afterward.
  4. Product Update manuscripts must be approximately 500-700 words in length and presented in a common computer word-processor file format (e.g., Microsoft Word, ASCII text, rich text format).
  5. Color transparencies, photographs, high-resolution digital images (TIFF or JPEG files, 300 dpi at approximately 3 x 5 in.), and all other diagrams or supporting materials should be included with the manuscript.
  6. The Screen Printing editorial staff will be solely responsible for accepting or rejecting any submission. Items considered unacceptable for the Product Update column include:
    • general news releases that fail to meet the problem/solution format;
    • products that claim price advantage as their only contribution;
    • unsubstantiated user testimonials
    • prototype products not available for purchase at the time of publication.
  7. Once accepted, a Product Update manuscript will be published on a first-come basis.
  8. Screen Printing’s staff reserves the right to edit any submitted Product Updates to conform to the publication’s grammar and style conventions.

 
Contact the managing editor:
Ben P. Rosenfield, 513-421-2050, ext. 321
E-mail: ben.rosenfield@stmediagroup.com

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